Featured Services
Featured Campaign of the month
Lead Generation Programs

Lead Generation ProgramsGrowing our client's sales pipeline is what we do best!  Motivational Marketing designs and implements Lead Generation Programs that produce pre-qualified prospective customers.

Our mission is to leverage your sales team by identifying, profiling, nurturing and establishing the appropriate next steps in the sales cycle (i.e., face to face meetings, conference call meetings, literature requests, etc.) with decision makers in your target marketplace.  This enables your sales team to focus their time on meeting and speaking with warm, qualified prospects that are in the buying cycle.  

GOALS for Lead Generation Programs include:

  • Fill the pipeline with immediate, mid and long term prospects
  • Generate a consistent flow of qualified leads/buyers
  • Leverage client's sales and marketing resources
  • Populate client's database with new prospect/market data
  • Create market awareness of the value clients' solutions
  • Develop metrics for ongoing lead generation programs

Motivational Marketing Phone Agents have the business and technical knowledge to successfully present to prospective clients in order to set clearly defined next steps.  This is accomplished by engaging contacts effective probing, assessing a prospect's needs and interest, gaining key market intelligence, and articulating the clients’ solution's key benefits. 

Motivational Marketing will provide you with all the key components to develop a successful lead generation program including:

  • List research & acquisition
  • Script development
  • Electronic fulfillment
  • Comprehensive 15-point lead form
  • Strict quality control process
  • Email or FTP site Lead distribution
  • Database management
  • Articulate trained and professional phone agents and account management staff

Motivational Marketing monitors each program on an hourly basis to identify marketplace trends and continually refine our approach, thereby insuring quality and consistent results.

If you would like a complimentary program consultation or quotation, please click the following link and submit your request.

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Vertical Markets
Information Technology
Medical Marketing
Insurance
Banking
Office Equipment & Supplies
Document Destruction
Higher Education

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